<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1025962704092549&amp;ev=PageView&amp;noscript=1">

Another Tool Won't Solve Your Problem.

You Need a Framework.

Break each phase into repeatable systems.

I had been there a thousand times before.
 
It felt like a cruel nightmare that wouldn't end.
 
It was New Year's weekend, and I was sitting in a ski lodge.
 
Everyone around me was walking around in their ski boots and coats. They were enjoying lunch and hot chocolate break after a morning on the slopes.
 
Not me.
 
I was working. Agency life is a grind, and that doesn't stop on the weekends. Or holidays.
 
Our agency was in a growth phase. We had finally closed several retainer deals. Life should be looking up. But it wasn't.
 
I felt overwhelmed and underprepared.
 
Up to this point, my co-founders and I could keep things straight in our heads. When you only have a handful of clients, it isn't hard to keep the plates spinning.
 
But with things growing, we were feeling the pinch.
 
There I was in that ski lodge trying out another project management platform.
 
An hour earlier, I was SO excited. I thought I had found the unicorn. The tool that was going to solve our problem.
 
But now I was looking at a blank screen and a flashing cursor.
 
This one wasn't going to cut it either.
 
I leaned back in the chair and looked up at the ski slopes. They were clean and crisp. The tiny figures made their way down the hill.
 
It was kind of like after a whole bunch of bad dates. You start wondering if maybe the girl wasn't the problem. Maybe the problem is you.
 
"There has to be a better way," I thought to myself.
 
I didn't want to build a business that turned into a prison.
 
Our goal starting out was to build a business that fit our lifestyle.
 
But it turned out that the opposite was happening.
 
The agency was dictating our lifestyle.
 
And that needed to stop.
 
We needed a tool to help us pull out of client implementation.
 
We needed to bring in others to do the work if we wanted to grow. But no one understood the processes like we did.
 
We needed a way to pull all these processes out of our minds and document them in a way that other people could follow.
 
Maybe you've been there, too.
 
If you're anything like me, you have thought that what you're looking for is a project management tool.
 
You search high and low looking for a magical combination of features and reports.
 
But after countless free trials and annoying salespeople, you're left frustrated and confused.
 
That day in the ski lodge and in the months that followed, I discovered I was searching for something bigger.
 
What I was searching for was a system to manage our agency. And that is WAY beyond a simple project management tool.
 
We were looking for an agency operating system. This system would break everything we're trying to do into repeatable pieces.
 
If we could make each piece of our process repeatable, that meant we didn't need to do the work every time.
 
We could finally start hiring more people. We could give them a system that outlined the process they should follow.

The Path Forward 

Too many agencies don’t have a system in place to make a profit. They find themselves spending time on what is easy and not on what is profitable.
 
In 1955, Ray Kroc revolutionized the fast food industry. He created the franchise model that made McDonald's a household name around the world. 
 
The key to their success was building repeatable systems inside a scalable framework
 
Agencies need to think the same way.

Break Big Things into Smaller Pieces

Your agency does big things. To establish a documented process, you need to break it down the big things into smaller pieces.
 
If you've ever read business books like The eMyth Revisited or Traction, you know the importance to making things repeatable.
 
DoInbound helps you do this.

What is DoInbound?

Campaigns, Deliverables, and Tasks help structure your agency.
 
Campaigns:
 
Campaigns are connected activities, bounded by a start date and end date. This helps you organize your work into manageable time periods. The farther you plan into the future, the greater your probability of error.
 
Keeping campaigns between four and twelve weeks gives you enough time to plan ahead and also learn lessons from the previous campaign.
 
Campaigns include a collection of deliverables.
 
Deliverables:
 
Deliverables can be assets in your strategy or phases in a project.
 
When creating an inbound campaign, deliverables would include eBooks, blog posts, and emails.
 
When planning a website redesign, deliverables would include strategy, content creation, design, and development.
 
Each deliverable includes a collection of tasks.
 
Tasks:
 
Tasks are where the work gets done — the nitty-gritty.
 
Each task comes with a task checklist and budgeted time. This is where project management meets process management.
 
Using this framework, you can break any client service into smaller, repeatable pieces.
 
DoInbound helps you document each step of your services as a template process. These are easy to deploy for new clients and for new campaigns for existing clients.
 
Boom, that was easy!
"You and your company continue to amaze. Exceeding our expectations and truly delighting us."
Dale Corley - Director of Business Development - 98toGo
Dale Corley

How DoInbound Helps Agencies

 
DoInbound isn't like any other project management tool for agencies that you've tried. We take a different approach.
 
In DoInbound, you'll find all the features of a project management platform.
 
You can manage client campaigns. You can document your processes. You can assign tasks and communicate with your team. You can share files and track time.
 
But these features alone don't solve the root problem.
 
The root problem is why so many agencies leave free trials of other tools disappointed and confused.
 
DoInbound comes pre-loaded with documented processes to help you scale faster. We also give you the training you need to apply this framework to the work you do.
 
We developed these templates based on our real-life agency experience. They're going to help you build your business faster.
 
It doesn't matter if you're an inbound agency, web design agency, PR agency, or something else. If you service clients, you can use this framework to bring order to your operations.
 
But DoInbound isn't only a tool to help you manage your agency processes and projects. We go much deeper. We provide you with agency training.
 
Our agency training courses are your shortcut. They give you the processes and templates to address specific pain areas at the agency.
 
The content in these courses flows right from our experiences growing an agency. But we don't stop there.
 
We also leverage the knowledge of helping hundreds of agencies establish their processes. You can also listen to us interview the top minds in the agency community for free on our podcast, Inbound Agency Journey. 
 

Ready to Take a Look Under the Hood?

If you want to learn how DoInbound can help your agency, let's schedule a demo.
 
We'll listen to how you've organized your business and how you'd like to grow. Then we'll take you behind the scenes and show how DoInbound can help get you there.
 

Want to Learn More?

Check out our packages to see which one is right for your agency!